Here’s a practical tip for cutting out unnecessary work: relax corporate identity guidelines, especially when applied to web software. Stop paying expensive fees for software to be customised to exactly match the rest of your website. It’s not necessary, and it’s expensive because it’s skilled work and has to comply with extensive code and accessibility standards.
Yes customise, but allow a little sway in the guidelines.
This is #1 in a series of tips and ideas for doing more with less – not by working ever harder, but by first doing less and cutting out unnecessary work or cost that doesn’t add value.
